Digital Marketing

Google ads || digitalmarketingsforyou.blogspot.com WHAT IS GOOGLE ADWORDS? The definition of Google AdWords: Google Adwords is Google’s PPC advertising network that allows advertisers to show their text and banner advertisements, based on consumers’ search keywords and relevant keywords on web pages . WHY IS GOOGLE ADWORDS SO PROFITABLE? Search advertising (SEM) provides opportunities for very cost-efficient online advertising, because: Advertisements are shown  in relation to actual searches , Advertisements are shown  at the exact moment when consumers are looking  for a product or service, Consumers that are looking for a product or service are already  low in the buying funnel . Such visitors are very likely to lead to a sale, Continuous testing and tweaking lead to  substantial yield increase . Google AdWords professionals have a vast amount of tools and best practices at their disposal to optimize their PPC ca...

Top 10 Tips To Improve SEO  Improving SEO is the main because of the higher competition so there are top 10  tips to improve the SEO of your website and blog. 1. Publish Relevant Content Quality content is the number one driver of your search engine rankings and there is no substitute for great content. Quality content created specifically for your intended user increases site traffic, which improves your site's authority and relevance.  Beyond page URL, title, and headings, content is most influential on search engine rankings. Repeat your keyword phrase several times throughout the page—once or twice in the opening and closing paragraphs, and two to four more times throughout the remaining content. 2. Page load speed   Google take page-loading speed into account in their website ranking algorithm. Users may leave your site if they have to wait even just an extra few seconds for each page to load. That would hurt your dwell t...

Email marketing || digitalmarketingsforyou.blogspot.com What is E-mail Marketing Email marketing is the practice of sending various types of content to a list of subscribers via email. This content can serve to generate website traffic, leads, or even product signups for a business. It's important that an email campaign's recipients have personally opted-in to receive this content, and that each newsletter offers something of value to them. Types Of Email Transactional emails Transactional emails are usually triggered based on a customer's action with a company. To be qualified as transactional or relationship messages, these communications' primary purpose must be "to facilitate, complete, or confirm a commercial transaction that the recipient has previously agreed to enter into with the sender" along with a few other narrow definitions of transactional messaging Direct emails Direct email involves sending an email solely to co...

SEO-digitalmarketings.com From Wikipedia, the free encyclopedia " Digital marketing  i s the  marketing  of products or services using digital technologies, mainly on the  Internet , but also including mobile phones,  display advertising , and any other digital medium " Digital marketing is also referred to as 'online marketing', 'internet marketing' or 'web marketing'. The term digital marketing has grown in popularity over time. In the USA online marketing is still a popular term. In Italy, digital marketing is referred to as web marketing. Worldwide digital marketing has become the most common term, especially after the year 2013. Digital media growth was estimated at 4.5 trillion online ads served annually with digital media spend at 48% growth in 2010. An increasing portion of advertising stems from businesses employing Online Behavioural Advertising (OBA) to tailor advertising for internet users, b...